Privacy Policy
How personal information is collected, used, stored and protected — and the rights you hold over it.
Scope of This Policy
This policy explains how personal information is handled when someone enquires about, or receives, a treatment provided by Lipo Freeze. It applies to this website and to enquiries made by telephone about the treatments described on it.
It reflects the United Kingdom General Data Protection Regulation and the Data Protection Act 2018, under which the provider of these treatments acts as the controller of the information described below.
Formal registration details for the controller can be confirmed on request. This version is current as of August 2026.
Information Collected During an Enquiry
Because enquiries are made by telephone, information is gathered through conversation rather than through an online form.
A typical enquiry involves a name and a contact telephone number, the general area in which you live so that travel and clinic options can be discussed, and a description of the concern. Where the discussion moves towards a particular treatment, a consultant will also ask about general health, current medication, previous treatments and any relevant medical conditions.
You are not obliged to provide any of this, and general questions can be asked without identifying yourself. Some questions — particularly those about whether a treatment is safe for you — cannot be answered responsibly without the relevant details.
The Lawful Bases for Processing
Personal information is only processed where there is a lawful basis for doing so. In practice, one of the following will apply.
- Legitimate interests — responding to an enquiry you have initiated, and keeping a proportionate record of what was discussed.
- Performance of a contract — where a treatment has been arranged, processing what is necessary to deliver it and to provide aftercare.
- Consent — where you have agreed to a specific use, such as being contacted again about something you asked to be reminded of.
- Legal obligation — where information must be retained or disclosed to meet a requirement in law.
Where consent is the basis, it can be withdrawn at any time. Withdrawing consent does not affect the lawfulness of anything done before the withdrawal.
How Information Is Used
The uses are narrow and directly connected to the reason the information was given.
Information is used to answer the question you have raised, to assess whether a treatment is appropriate, to arrange and deliver an appointment where one is agreed, to provide aftercare guidance, and to maintain the records a responsible provider is expected to keep. It is not used to build marketing profiles, nor for automated decision-making producing legal or similarly significant effects.
Health Information and Special Category Data
Much of what is discussed during an enquiry counts as special category data under UK GDPR, and it is treated with the additional care that classification requires.
Information about physical health, pregnancy, continence, sexual function and intimate wellbeing falls into this category. Processing it requires both a lawful basis and a separate condition under Article 9. The condition relied upon is ordinarily your explicit consent, or the provision of health care and treatment by, or under the responsibility of, a person subject to an obligation of confidentiality.
In practice, health details are recorded only where genuinely needed to judge suitability or deliver treatment safely, are discussed only with those who need to know them, and are not used beyond that purpose.
How Long Information Is Kept
Information is kept for no longer than is necessary for the purpose it was collected for.
An enquiry that does not lead to treatment is held only for as long as a follow-up conversation might reasonably be expected, after which it is deleted or anonymised. Where treatment has taken place, records are retained for the period expected of a health and aesthetic provider, so that a later question can be answered properly and any legal or insurance obligation met. Retention periods are reviewed periodically and records no longer needed are securely destroyed.
Who Information May Be Shared With
Personal information is never sold, rented or traded, and it is not shared for anyone else's marketing purposes.
It may be shared with the consultant who is to carry out your treatment, with service providers who handle telephony or record-keeping under a written contract restricting them to acting on instruction, with professional advisers where necessary, and with a regulator, insurer or public authority where there is a legal obligation or a genuine safeguarding concern.
Keeping Information Secure
Appropriate technical and organisational measures are in place to protect personal information against loss, misuse, unauthorised access, alteration and disclosure.
These include restricting access to those who need it, protecting devices and accounts, and limiting the amount of information recorded in the first place. No method of storage or transmission can be guaranteed completely secure. Where a breach is likely to result in a risk to your rights and freedoms, it will be reported to the Information Commissioner's Office within the statutory timescale, and to you where the risk is high.
Cookies and Analytics
This site is designed to be informational, and its use of cookies is kept to a minimum.
Any cookie strictly necessary for the site to function may be set without consent, as the law allows. Where analytics or any other non-essential cookie is used, it will only be set with your consent, which can be withdrawn by clearing or blocking cookies through your browser settings.
Links to Other Websites
This policy covers only this website and enquiries made about the treatments described on it.
The site links to a Lipo Freeze page on Facebook. That platform is operated by a separate company with its own privacy policy and its own cookies, and anything you post, message or share there is governed by its terms rather than by this policy. The same applies to any other external site reached from here, and reviewing a third-party platform's own privacy notice before using it is always sensible.
Your Rights Under UK GDPR
You hold a number of rights over the personal information held about you. In ordinary circumstances these can be exercised free of charge, with a response within one month.
- Access — to be told whether information about you is held, and to receive a copy of it.
- Rectification — to have inaccurate information corrected and incomplete information completed.
- Erasure — to have information deleted where there is no longer a good reason to keep it.
- Restriction — to limit how information is used while a query about it is resolved.
- Portability — to receive information you provided in a structured, commonly used and machine-readable format.
- Objection — to object to processing carried out on the basis of legitimate interests, and to object to direct marketing at any time.
- Withdrawal of consent — to withdraw consent at any point where consent is the basis relied upon.
Verification of identity may be requested before a request is actioned, to ensure information is not disclosed to the wrong person.
Complaints and the Information Commissioner
If you are unhappy with how your personal information has been handled, raising it directly is usually the quickest route to resolving it.
You also have the right to complain to the Information Commissioner's Office, the United Kingdom's independent data protection regulator, which publishes guidance on making a complaint together with its current contact details on its own website. Doing so does not require you to raise the matter here first.
Information About Children
The treatments described on this site are for adults, and this website is not directed at children.
Information relating to anyone under the age of eighteen is not knowingly collected, and where it becomes apparent that such information has been provided without an appropriate legal basis it will be deleted. A parent or guardian who believes a child's information has been shared is welcome to raise it by telephone.
Changes and Privacy Questions
This policy may be revised from time to time to reflect changes in practice, in the services offered or in the law.
The version published on this page is always the current one, and material changes are reflected here rather than notified individually. The present version dates from August 2026.
Any question about this policy, and any request to exercise one of the rights described above, can be raised by telephone on 03300 105 225. How enquiries are handled is described on contact.html, and terms-and-conditions.html governs use of the website itself.